Contouring and Other Makeup Trends Throughout History

Makeup's gone through some pretty crazy changes throughout history. With contouring all the rage, it left me wondering, what came before that led us to this crazy face-changing trend? 

1. Egyptian Times

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Back in ancient Egyptian times, men and women used ointments and oils to clean their skin and mask smells and body odor. Later on, woman began to apply copper minerals to define and add color to their face. They started putting a mixture of ash and other mineral around their eyes to create that deep, almond look. 

2. Grecian Unibrow

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Around 3000 BC, Grecian woman thought having a unibrow was considered the ultimate symbol of beauty. If a woman didn't have one naturally, she would glue animal hair to her face to achieve the look. 

3. Ancient China

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Ancient Chinese women used rice powder to make their face more pale. They would also dye their teeth black using an iron-based black drink, as that was a sign of wealth during that time. 

4. Sheep's Blood Nail Polish

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After the time of Christ, Roman people started using sheep's blood as nail polish. They also started using mud baths to cleanse and purify their skin. 

5. Cosmetics Boom

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By 1400 to 1500 AD cosmetics were more widely available for purchase. However, only the wealthy and those in high society were the ones who could typically afford them. 

6. Elizabethan Era

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In the Elizabethan era women started to use white lead, which also happened to be poisonous, to achieve a pale skin complexion. After Queen Elizabeth dyed her hair red, people started trying to imitate that aw well. 

7. Mirror Mirror

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Around the 1800s still photography became more popular and mirrors decreased in price so people became more preoccupied with their looks in general. Some people believe this is the biggest reason makeup started to boom in the years ahead. 

8. Turn of the Century Look

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In the 1900s, pale skin was still all the rage. It was considered a sign of being upper class, as you didn't have to work in fields all day. A youthful glow was also highly sought after and women started to apply creams and other remedies to keep their skin looking supple. 

9. Cosmetic Counters

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In 1909 the first pharmacy set up a cosmetics counter that let women try out makeup like they do today. By the early 1920s, there was a makeup counter in nearly every pharmacy in America

10. That Perfect Pout

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By the 1940s, cosmetics were so widely available that women started experimenting with redder than red lips, "caked" on foundation and lavish updos. Women also began to outline their lips bigger than in reality to achieve that perfect pout, possibly the origins of contouring. 

11. 1950s Consumerism

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As consumerism ramped up in the 1950s, so did the makeup industry. Women all across American sought to achieve the "Grace Kelly" or the "Marilyn" with a pouty red lip and a smooth complexion

12. '80s Glam

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The '70s and '80s were all about glamour; sparkly eyeshadow, over pronounced blush and neon colors. Standing out with a bright look and color scheme was all the rage. 

13. Fake '90s Tans

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The '90s was a time when tanning was totally cool, and beaded jewelry and clothing packed most stores. In the early '00s emo makeup and fashion took over and pale faces and heavy eyeliners adorned most young women. 

14. Where We're at Today

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In 2016, contouring fills up most makeup artist's Instagram pages. It's not only about glamour, but also about highlighting your face's angles. It might not be for everyone, but as you can see makeup trends change and before you know it we'll be on to the next thing.