You're probably familiar with Joaquin “El Chapo” Guzman, the Mexican drug lord who ran the Sinaloa Cartel. He was captured in 1993, and although he escaped a couple of times, he wound up being recaptured.
The leader of Sinaloa Cartel may be behind bars, but the town of Juarez, Mexico has a cartel of its own. But this one is a little bit different.
This cartel doesn't sell illegal drugs of any kind. Instead they only sell one thing – Krispy Kreme Doughnuts.
They're called the Krispy Kreme Familia, and yes, they have a Facebook page. They buy doughnuts at a reduced price at a Krispy Kreme in Texas, and then sell them at a higher price in Juarez.
Why does this donut cartel exist? To explain, we should first mention that there are Krispy Kreme doughnut shops in Mexico. Their first Mexican store opened in 2004.
This included a Krispy Kreme store in Juarez. But after a drug war erupted, the city became too dangerous and the local Krispy Kreme was shut down a few years ago.
But there was still a demand for Krispy Kreme doughnuts in Juarez. So Sonia Garcia and her family launched the Krispy Kreme Familia.
How does it work? Well, a few times a week, one of Sonia's sons will drive to the Krispy Kreme shop in El Paso, Texas. He'll then buy 40 boxes of doughnuts, at a cost of $5 per dozen. The Garcias have work visas, which means they cross legally.
Then at night, Garcia and another son sell the doughnuts at $8 a dozen. She sells them out of her trunk and hangs a banner that says “Krispy Kreme.”
Despite there being plenty of pastry options in Juarez, people have a specific devotion to Krispy Kreme. “I don’t know why, but these are just softer and better,” Garcia said.
The businesses allows Garcia and her family to make some extra money. They were even able to use some of the profits to help put their son through engineering school.
On the Krispy Kreme Familia Facebook page, they let people know where they'll be selling each day. And they get plenty of customers.
Said one of Garcia's customers, “I don’t come here that often...Well, maybe two or three times a week.” Which sounds like Krispy Kreme doughnuts are a particularly addictive substance.